Maximize Your Amazon Ad ROI: Why the DSP Summit 2025 in Germany Is a Must-Attend for Serious Sellers

Future-Proof Your Amazon Business at Germany's Top E-Commerce Event in Frankfurt

Are you searching for the most valuable Amazon conference in Germany for 2025? The DSP Summit in Frankfurt is set to be the definitive Amazon seller event in Germany this year, bringing together leading experts, brand strategists, and advertising specialists for an intensive day focused on Amazon's powerful advertising ecosystem.

Taking place on June 26, 2025, in Frankfurt, Germany, this premier German Amazon conference is specifically designed for sellers, brands, and agencies who want to maximize their advertising performance and future-proof their Amazon business in the competitive European marketplace.

Why the DSP Summit Event Stands Out Among E-Commerce Conferences

The DSP Summit 2025 offers specialized knowledge you won't find at general e-commerce events. As Germany's leading Amazon advertising conference, it provides actionable strategies tailored specifically for success on Amazon's German and European marketplaces.

BidX, recognized as a leader in Amazon advertising technology across Germany and Europe, has assembled an exceptional lineup of speakers and sessions for this Frankfurt Amazon event that addresses the most pressing challenges and emerging opportunities in German e-commerce.

DSP Summit 2025: Official Agenda

Morning Program

09:00 - 09:30 | Opening & Welcome

Welcome by Max Hofmann, Co-Founder, BidX: Overview of the summit's themes and objectives for making your Amazon business future-proof.

09:30 - 10:15 | Keynote: The Future of Advertising with Amazon

• Latest developments in Amazon's advertising formats
• How data-driven advertising is reshaping the e-commerce landscape
• Strategic implications for German Amazon sellers

Speaker: Christian Stypa - Head of Customer Growth, BidX

10:15 - 11:00 | Best Practice: Insights with Amazon Marketing Cloud

• Leveraging AMC for actionable insights
• Dynamic bid adjustments in Sponsored Ads for AMC-exclusive target customers
• Audience segmentation and campaign performance measurement
• Interactive Q&A

Speaker: Andreas Schreiter - Head of Product, BidX

11:00 - 11:30 | Networking Break

Coffee and networking opportunities with fellow Amazon Germany professionals

11:30 - 12:15 | Strategies for Full-Funnel Advertising on Amazon

• Connecting top-of-funnel awareness with bottom-of-funnel conversion
• Practical examples of end-to-end campaigns with Amazon DSP
• AI-based DSP ads and Performance Plus line items

Speaker: Stefan Gutheil - Founder & CEO, ICONIC SALES GmbH

12:15 - 13:30 | Lunch Break

Lunch and networking opportunities at this premier Frankfurt Amazon event

Afternoon Program

13:30 - 14:15 | Deep Dive: How Streaming TV Ads with Amazon Expand Your Reach

• Utilizing Prime Video, Twitch, and IMDb for effective video ads
• ROI measurement and campaign targeting optimization
• Strategic opportunities in the German streaming landscape

Speaker: Sönke Hansen - Managing Director and Founder, ameo GmbH, Hamburg

14:15 - 15:00 | Excursion into the World of Artificial Intelligence

• Rufus: Amazon's AI, Retail Readiness & Social Commerce
• How AI is changing Amazon's search and content strategy
• Implications for German Amazon sellers and advertisers

Speaker: Stephan Bruns - CEO, Revoic GmbH, Cologne

15:00 - 15:45 | Case Studies: How Marketing Cloud (AMC) Revolutionizes Sponsored Product Ads Performance

• Two case studies with sparkling (Henkell) and refreshing (Pfanner) success
• Real-world applications for the German marketplace
• Actionable strategies for German brand growth

Speaker: Rick Heitmann - Founder & CEO, A-Force GmbH, Münster

15:45 - 16:15 | Networking Break

16:15 - 17:00 | Learn Why Combining Both Advertising Forms (Amazon DSP & PPC) Accelerates Your Growth

• Amazon DSP vs. PPC: Differences between intent- and audience-based advertising and how both strategies complement each other
• Utilizing synergy effects: DSP optimizes PPC campaigns through retargeting, better placements, and new KPIs like "New to Customer"
• Full-funnel strategy: The ideal interplay of DSP & PPC for new customer acquisition and long-term brand strengthening

Speaker: Tobias Dziuba - Agency Owner and CEO, Ads Masters GmbH, Düsseldorf

17:00 - 17:30 | Panel Discussion

• Data-based solutions for advertising challenges faced by vendors
• Advanced AMC analyses for e-commerce, keyword: path to conversion
• Future trends in Amazon advertising for the German market

Participants: Rick Heitmann, Andreas Schreiter, Tobias Dziuba, Stefan Gutheil, Sönke Hansen, and more

17:30 - 18:00 | Closing Session

• Summary of the day's key insights
• Closing remarks and outlook for the next summit
  
  

18:00 - 20:00 | Networking Reception: Snacks & Drinks (Included)

Continue the conversation in a relaxed setting with complimentary refreshments

Who Should Attend This Frankfurt Amazon Conference?

The DSP Summit in Frankfurt is ideal for:

• Amazon sellers and vendors targeting German and European customers

• Brand managers responsible for Amazon Germany performance

• Marketing directors seeking to optimize German e-commerce spending

• Agency professionals managing client campaigns in German markets

• E-commerce managers wanting to maximize results on Amazon Germany

What You'll Learn at Germany's Premier Event for Amazon Sellers

By the end of this intensive one-day conference in Germany, participants will gain:

• Practical knowledge of Amazon DSP and PPC specifically for German market success
• Actionable strategies for European audience targeting using the Amazon Marketing Cloud
• Insights into measuring advertising impact on German consumer behavior
• Understanding of AI's role in reshaping Amazon's platform
• Direct access to leading Amazon advertising specialists in Germany
• Learn how to do Amazon Prime Video Streaming Ads

DSP Summit 2025: Details

Date: June 26, 2025
Time: 9:00 AM - 8:00 PM
Location: Hilton Frankfurt Airport Hotel, The Squaire, Am Flughafen, 60549 Frankfurt am Main
Language: Sessions will be conducted in German

Registration for the Top Amazon Conference Germany 2025

• 690€ 490€ Last Minute Ticket

Reserve Your Spot at Germany's Top Amazon Conference →

Why Frankfurt for This Amazon Germany Event?

As a central hub for European commerce and easily accessible from all major German and European cities, Frankfurt provides the perfect setting for Amazon sellers from across Germany and neighboring countries to gather and share knowledge. The venue is conveniently located directly at Frankfurt Airport with excellent train connections to all major German cities.

About BidX: Leaders in German Amazon Advertising

BidX is Germany's leading Amazon advertising technology provider, specializing in advanced DSP campaign management, optimization tools, and strategic advertising services for the German marketplace and beyond. With a client portfolio ranging from ambitious German startups to established global brands, BidX has helped hundreds of businesses achieve exceptional results in the competitive German e-commerce landscape.

Secure Your Place at Germany's Top Conference for Serious Amazon Sellers

Spaces at the DSP Summit 2025 in Frankfurt are strictly limited to ensure a quality experience with ample opportunity for meaningful interactions with speakers and fellow German Amazon sellers.

Don't miss this opportunity to future-proof your Amazon strategy and connect with the brightest minds in the German e-commerce industry.

Book Your Ticket for the Leading Amazon Conference in Germany →