Blog

AMC Custom Audience Creation and Activation Feature

Thu, Jun 22, '23

The Amazon Marketing Cloud (AMC) has announced an outstanding feature: the ability to create and activate custom audiences. As an advertiser, this opens up the opportunity to fine-tune your Amazon...

• AMC

Blog

Amazon’s Alexa: The Future of Voice Enabled Advertising

Tue, May 30, '23

Voice assistants have been changing the way we interact with technology, and Amazon’s Alexa is one of the most popular ones. Launched in 2014, Alexa has gained widespread popularity and is now...

Blog

How to Leverage Amazon's Influencer Program for your Success

Tue, May 23, '23

Influencer marketing has become one of the most effective ways to promote products and services in the digital age. Social media platforms like Instagram, Facebook, and Tiktok have created a new...

• Amazon Advertising

Blog

Everything you need to know about Programmatic Advertising

Mon, May 15, '23

Programmatic advertising grows in relevance every day, due to digital advertising taking up increasingly more budget of advertisers. If you're new to this kind of advertising, then buckle up, because...

• DSP

Blog

Prime Day 2023: How you can best prepare!

Fri, Apr 21, '23

With more than 300 million items sold worldwide, Amazon described last year's Prime Day as the biggest Prime Day ever. Prime Day is the most exciting sales event on Amazon, and it's a great...

• Prime Day

Blog

How To Run a Competitor Analysis on Amazon

Thu, Apr 6, '23

Amazon competitor analysis is an essential practice for sellers who want to experience long-term success on the platform. With 2,000 new sellers joining Amazon every day, you don't want the...

Blog

Save Time and Boost Sales: The Benefits of BidX.io for Amazon Sellers

Thu, Mar 16, '23

Amazon continues to dominate the e-commerce space, the competition among Amazon sellers is becoming increasingly fierce. One of the key challenges that Amazon sellers face is managing their...

Blog

FreakyFriday Case Study - Selling successfully on Amazon

Thu, Feb 23, '23

In July 2020, BidX launched a pilot project called "FreakyFriday". The idea of the project is to step into the role of sellers themselves to better understand their needs and their daily challenges....

Blog

What is Amazon Handmade and How Can You Make it Profitable?

Tue, Feb 14, '23

Mass-produced items like smartphones and sneakers are a dime-a-dozen in today's world.

Blog

How To Sell Beauty Products on Amazon

Thu, Feb 9, '23

Beauty products form part of a multi-billion dollar industry and Amazon is a great platform to make money selling them.