Blog

Top 6 DSPs in 2023

Tue, Aug 22, '23

The ever-evolving landscape of digital marketing has seen remarkable advancements in recent years, and at the forefront of this evolution are Demand-Side Platforms (DSPs). These platforms play a...

• DSP

Blog

Amazon Vine: A Powerful Tool for Business Growth on Amazon

Fri, Aug 18, '23

Amazon ratings and reviews are a critical part of the online shopping experience, and rightfully so. Reviews help shoppers make an informed decision on the products they're looking to purchase,...

Blog

A Deep Dive into Amazon FBA Returns

Fri, Aug 11, '23

Customers have made Amazon the world’s favorite online marketplace. With its quick shipping and unparalleled commitment to customer care, Amazon has clearly found a winning strategy. On top of this,...

Blog

What are The 10 Common Problems New Amazon Sellers Face?

Thu, Jul 27, '23

Amazon is not only the market leader in e-commerce but also provides businesses and entrepreneurs with the fantastic opportunity to access millions of shoppers on its platform. There are numerous...

Blog

Prime Day 2023: Review and results for advertisers

Thu, Jul 13, '23

Prime Day is Amazon's biggest sales event of the year. It attracts millions of people to Amazon every year and offers advertisers a unique opportunity to present their products to a wide audience and...

• Prime Day

Blog

Kick vs. Twitch: Differences and why is Twitch so attractive for companies?

Mon, Jul 10, '23

In the age of digital entertainment, there is one platform that has a very special place in the gaming community: Twitch. Twitch has established itself as a leading provider of live-streaming...

Blog

Lower Your TACoS and Increase Your Profit with Ampd

Tue, Jun 27, '23

TACoS, short for Total Advertising Cost of Sales, is a metric that measures how much you spend on advertising compared to your total sales on Amazon, which includes your revenue for both ads and...

Blog

Driving Marketing Success with User-Generated Content

Fri, Jun 23, '23

In today's rapidly evolving digital landscape, there's a powerful phenomenon that's reshaping marketing and content creation: user-generated content (UGC). Unlike content produced by brands or...

Blog

AMC Custom Audience Creation and Activation Feature

Thu, Jun 22, '23

The Amazon Marketing Cloud (AMC) has announced an outstanding feature: the ability to create and activate custom audiences. As an advertiser, this opens up the opportunity to fine-tune your Amazon...

• AMC

Blog

Amazon’s Alexa: The Future of Voice Enabled Advertising

Tue, May 30, '23

Voice assistants have been changing the way we interact with technology, and Amazon’s Alexa is one of the most popular ones. Launched in 2014, Alexa has gained widespread popularity and is now...