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Prime Day 2023 Review: PPC Data & Analysis

Thu, Jul 13, '23

Prime Day is Amazon's biggest sales event of the year. It attracts millions of people to Amazon every year and offers advertisers a unique opportunity to present their products to a wide audience and...

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Prime Day 2023: Strategy & Early Insights

Fri, Apr 21, '23

With more than 300 million items sold worldwide, Amazon described last year's Prime Day as the biggest Prime Day ever. Prime Day is the most exciting sales event on Amazon, and it's a great...

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Prime Day 2022 Summary: Key Stats for Sellers

Fri, Jul 22, '22

Amazon itself calls this year's Prime Day the biggest Prime Day ever. Prime members purchased more than 300 million items worldwide during Prime Day, saving about $1.7 billion - more than any...

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Amazon Prime Day 2022: Date, Deals & Strategy

Tue, Mar 29, '22

Amazon Prime Day 2022 represents the most exciting sales event of the year for Amazon merchants. Last year, members worldwide purchased more than 250 million products on Prime Day. For sellers and...

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Amazon Prime Day: Comprehensive Results & Trends

Mon, Jul 19, '21

Prime Day 2020 was a bit special compared to previous years due to COVID-19. Even this year, things are still not back to normal yet. Nevertheless, or maybe precisely because of that, Prime Day this...

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Amazon Prime Day 2021: Tips for Maximum Sales

Thu, May 20, '21

Prime Day is the most exciting shopping event of the year for Amazon retailers, along with Black Friday and Cyber Monday. The revenue generated by third-party sellers on Amazon alone in 2020 through...

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Prime Day 2020 Review: Advertiser Insights

Wed, Oct 21, '20

This year's Prime Day was a little special compared to previous years - at least in the run-up to the event. As with so many other events, this was also due to COVID-19. For a long time, a secret was...

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Prime Day & Black Friday: The Ultimate Prep Guide

Mon, Sep 21, '20

The Prime Day is the most exciting sales event of the year for Amazon merchants next to Black Friday and Cyber Monday. Last year more than 175 million items were sold at this event. A growth of 75%...

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• Black Friday