BidX Amazon Advertising Blog

Blog

Amazon Competitor Analysis: Strategy & Tools

Thu, Apr 6, '23

Amazon competitor analysis is an essential practice for sellers who want to experience long-term success on the platform. With 2,000 new sellers joining Amazon every day, you don't want the...

Events

OMR 2023 Recap: The Future of Digital Marketing

Mon, Apr 3, '23

The OMR (Online Marketing Rockstars Festival) is a unique opportunity for online marketing experts, marketing managers, start-ups, founders, agencies and entrepreneurs to learn about the latest...

Events News

Amazon DSP Congress 2023

Wed, Mar 29, '23

Whether you're looking to stay up-to-date or expand your knowledge and expertise, this is an event you won't want to miss. This year marks BidX's first Amazon DSP Congress, where you can not only...

Releases

Understanding Share of Voice (SoV) on Amazon

Tue, Mar 21, '23

What is Share of Voice and why is it important? The Share of Voice (SOV) describes how high the visibility of a brand or product is compared to its competitors in the digital context. It serves as an...

Blog

Save Time & Boost Sales: The Power of BidX Automation

Thu, Mar 16, '23

Amazon continues to dominate the e-commerce space, the competition among Amazon sellers is becoming increasingly fierce. One of the key challenges that Amazon sellers face is managing their...

Marketing Finance & Banking Products on Amazon

Thu, Mar 9, '23

Financial services advertising is a critical component of any marketing mix of a financial service or "FinServ" business. Without maintaining visibility and engaging new customers, FinServ companies...

Amazon Marketing

TikTok for Amazon Sellers: Driving External Traffic

Thu, Mar 2, '23

Is your Amazon brand ready to tap into the newest, trendiest platform for reaching your customers? TikTok is one of the fastest-growing social media networks and could be an incredible boon to your...

Amazon Marketing

Blog

Case Study: Strategies for Selling Successfully on Amazon

Thu, Feb 23, '23

In July 2020, BidX launched a pilot project called "FreakyFriday". The idea of the project is to step into the role of sellers themselves to better understand their needs and their daily challenges....